Our Story

Vis was built on one goal: elevate every athlete’s performance with gear that works as hard as they do at an affordable price.

VIS was an idea created in a dorm room and has expanded to products that are worn by high level players all over the world. With the foundation of chasing optimal performance with strength through power.

We specialize in premium grip socks and shin pads designed for serious footballers who demand the edge—comfort, durability, and performance, all in one.

Our Founder

Founded by Benjamin Odd at just 18 years old during his time as a student-athlete, VIS was born out of a lifelong love for the game.

Driven by a passion for football and a desire to create something players around the world could wear with pride, Ben began designing and testing gear—refining sample after sample until the quality met his vision.

The name VIS, rooted in the Latin word for power, represents more than just gear it’s a mindset.

A message of self-improvement, brotherhood, and chasing greatness together. For Ben, the dream was simple: to see his closest friends wearing something that symbolized belief, purpose, and strength through power.

What is Strength Through Power?

POWER, FORCE OR STRENGTH

VIS. / LATIN (VIS) / NOUNPLURAL VIRES ( VAIRI:Z)

A COMPANY DEDICATED TO HELP ATHLETES PURSUE EXCELLENCE THROUGH PREMIUM SHIN PADS & GRIP SOCKS